How can you say the same thing in different ways for different audiences?
Is journalism as creative as creative writing?
Making it to the top: is it talent, or is it luck?
If you have a good level of written English – and enjoy writing in English – you’ll really benefit from this introduction to different styles of writing, suitable for a variety of contexts. This may be the first step on your path to success as a writer – or at least on your path to writing well.


The nature of language
You start by finding out about the insights which the science of linguistics has given us into language and the ways in which it is used.

Literary styles
Taking a selected number of texts, you’ll be looking at the ways in which some of the greatest writers in English have used the language to the best possible effect.

Writing in different styles
Now you’ll be working on expressing your own ideas in various styles and for various purposes.

Imagination
Here you’ll be developing your imaginative powers and turning great ideas into great pieces of writing.

Poetry and drama
Having looked at some great examples of both literary forms, you’ll be making your choice and writing one or the other.

Great journalism
Here you’ll be looking at some great pieces of journalism, contemporary and historical, identifying some key principles and considering what makes it great.

The practice of journalism
You’ll be working on writing some short articles suitable for different types of publication.

Writing to present
Finally, you’ll be doing some writing which you can present to your fellow students at the end of the course. How will you attract their attention, and how will you keep them interested?